The big data problem and solution
Data is everywhere these days. Merchants can collect data from almost any source - website traffic, order history, customer demographics, etc. However, having data isn't always a good thing.
Data is everywhere these days. Merchants can collect data from almost any source - website traffic, order history, customer demographics, etc. However, having data isn't always a good thing.
Merchants live and die based on their ability to select and sell the right products and goods for their target audience. If retailers don't have full inventories of the products that consumers crave, they aren't going to make it in a hyper competitive eCommerce landscape.
Seasonal holidays and events can be major boons for retailers if they organize their eCommerce operations to take advantage of them.
When retailers think of shipping, the first thing that often comes to mind is cost. When it comes to running an eCommerce business, transportation management is a real challenge.
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