Category: Omnichannel Commerce

Simon, Shopify, and Leap Partner to Expand Omnichannel Retail

Simon, Shopify, and Leap Partner to Expand Omnichannel Retail   Simon Property Group, Shopify, and Leap announced a strategic collaboration aimed at expediting the expansion process for eCommerce brands. This collaboration, meant to mend the gap between online and physical retail, has provided a turnkey solution for eCommerce brands looking to expand further into brick-and-mortar locations. […]

Walmart Unlimited: Blending Gaming and Shopping

Walmart Unlimited: Blending Gaming and Shopping On February 26, Walmart launched Walmart Unlimited, a three-part shoppable gaming series designed to merge entertainment with eCommerce. Developed in partnership with Unity, Spatial, Pigiama Kasama, and Martian Blueberry, the initiative places Walmart’s products directly into gaming environments, tapping into the growing intersection of gaming and retail.  Adaptive Retail […]

Returnless Refunds: Convenient or Costly?

Returnless refunds—where customers get their money back without returning the product—have risen in popularity as retailers seek to improve customer satisfaction and streamline logistics. The concept sounds appealing, especially for large companies like Amazon, which are well-positioned to absorb the costs. But for many retailers, especially small and mid-sized businesses, this seemingly simple policy carries […]

How to Capture Sales in Micro-Moments

Capturing sales in micro-moments is crucial for brands as consumers increasingly make purchase decisions in seconds, often driven by the need for instant answers or solutions. These fleeting opportunities, especially common on mobile devices, require marketers to focus on three key strategies: visibility, relevance, and simplicity. This guide dives deep into how you can leverage […]