With retailers devoting more focus to the shopping experience across channels, including mobile and Web-based platforms, it's crucial they pay particular attention to how these sites are operating.
There is a popular notion that many merchants cling to, which suggests millennial consumers between the ages of 18 and 34 prefer shopping online compared to other channels. While that's true to some extent, a recent report from Urban Land Institute illustrates that isn't always the case.
The USPS is offering real-time shipping, which will improve the online shopping experience.
A recent report from eMarketer illustrates the rampant surge in Web-based retail expenditures, with experts anticipating a 17 percent increase in sales worldwide this year.
