Author: Carly Davison

What is TikTok Shop?

Industry Insight

TikTok, the renowned video-sharing platform, has introduced an exciting new feature, TikTok Shop, empowering users with established business accounts to actively market and sell products within the app through live streams, in-feed videos, and the product showcase tab. What’s even more thrilling? Joining TikTok Shop won’t cost you a dime, and you don’t need to […]

Using Trust Badges to Boost Consumer Confidence

Industry Insight

What is a trust badge? Trust badges, also known as trust seals, are symbols that businesses put on their websites to make customers feel safer when buying things online. They’re like virtual stickers that tell people that your website is secure and trustworthy. There are different types of trust badges, some show your website is […]

Shopping Cart Abandonment: Preventing Lost Sales

Blog, Industry Insight

According to various studies, nearly 70% of consumers will abandon their carts before completing purchases. What drives this behavior in consumers and how can retailers and brands combat it? Common Causes for Abandonment The popularity, accessibility, and convenience of online shopping have created higher consumer expectations than ever, leading to lost sales. High Shipping Costs: […]

Shopping Cart Abandonment | Let’s Talk

Video

 Why do 70% of consumers abandon their carts before completing their purchases and what can you do to prevent it? Let’s talk! Read more about Shopping Cart Abandonment Have more questions on shopping cart abandonment? Contact us