Category: Industry Insight

Study: More consumers doing their holiday shopping earlier

Industry Insight

The end-of-the-year holiday season might be getting even longer if consumer shopping behavior is any indication. A new report from CFI Group, a customer satisfaction technology and analytics firm, has found that a significant number of shoppers – particularly the highly-coveted millennial group – are starting their holiday shopping earlier than they have in years past. […]

Adapting for mobile shopping

Industry Insight

If merchants aren't actively pursuing mobile commerce, they are leaving precious sales on the table. Consumers are increasingly using their smartphones and tablets for everything from researching products to making the final purchase, and retailers need to respond to this paradigm shift by embracing these devices just like their target audiences.