Fine-tuning on-site SEO
When customers are visiting your web store, the worst possible scenario is that they are unable to find the goods they are looking for.
When customers are visiting your web store, the worst possible scenario is that they are unable to find the goods they are looking for.
Much has been spoken about the importance of the "omnichannel" shopping experience, with retailers across the globe trying to unite their mobile, web and brick-and-mortar operations to better appeal to customers.
Retailers often get so hung up on reaching a wider audience they forget about the most important people: their existing customer base.
One of the most pivotal functions of any successful retailer is the ability to offer the right products to customers. Merchandising is concerned with the planning, sourcing, purchasing and arranging of the acquisition of these products.