Category: Industry Insight

Walmart Unlimited: Blending Gaming and Shopping

Walmart Unlimited: Blending Gaming and Shopping On February 26, Walmart launched Walmart Unlimited, a three-part shoppable gaming series designed to merge entertainment with eCommerce. Developed in partnership with Unity, Spatial, Pigiama Kasama, and Martian Blueberry, the initiative places Walmart’s products directly into gaming environments, tapping into the growing intersection of gaming and retail.  Adaptive Retail […]

How to Discount Inventory Without Devaluing Your Brand

Industry Insight

Habitual Discounting Might Be Killing Your Business—Here’s Why  Discounting is a common strategy that businesses use to drive sales, clear slow-moving inventory, or cater to budget-conscious customers. However, frequent price cuts can have unintended consequences: they may chip away at your brand’s image, train customers to avoid full-price purchases, and shrink your profit margins. If […]

Fake Reviews—and What Amazon Is Doing About It

Industry Insight

Fake reviews cost the world economy close to $152 billion every year, according to CHEQ. As consumer confidence has slowly declined, platforms like Amazon are increasing their efforts to fight this growing issue. It is reported by CX DIVE that Amazon has taken more measures to keep its marketplace safe, using technology, enforcement, and collaborations with 3rd parties […]